Apple to launch subscription bundles soon

Apple's subscription
Apple's subscription

According to Bloom, in October, Apple is going to unveil a range of various subscription bundles besides its new iPhones. Initially, the bundles are named “Apple One,” although it is not decided yet whether this will be the name during the launch.

About Apple’s subscription bundles

“Apple One” is going to have a bunch of different tiers, starting with the basic one, Apple Music and Apple TV+ combo. The expensive ones will add to Apple Arcade, Apple News+. The higher tier will also include extra iCloud storage. The unseen fitness subscription Apple service is expected in the higher-end bundles. The fitness subscription will be a pack of virtual classes, workouts accessible via iOS app, and on Apple Television, which is quite similar to Nike and Peloton services.

Bloomberg stated that the bundles are going to be marketed towards the ones who will be ready to work with Apple’s Family sharing system. Six individuals can access each of the services. It is advisable to buy subscription bundles than individual services. Bloomberg has stated that a family can save $5 if they subscribe to all of Apple’s primary services and the highest iCloud storage tier priced at $45 a month.

Bloomberg has also reported that Apple might start offering new hardware, software combinations. The combinations may include 12 months free Apple Arcade with purchases of an Apple TV streaming box. Apple will not include monthly payment plans for Macs or iPhones straightway.


The prices are not finalized yet. The exact configuration of each bundle is still unknown. The approximations and other details may change before the bundles are unveiled at the end of this year.

Will it be worth buying?

According to sources, Apple had been planning to launch subscription bundles plans since 2018. The plan will surely execute this year. In iOS 13.5.5, a code related to the bundle offer and the bundle subscription was found last month. Apple has finished with the experiments with a group of students in 2019. So we can understand Apple’s new subscription plans shall come to the market with a bang.

In recent years, we have seen how dedicatedly Apple is focusing on growing recurring revenue from its services business. This is excellent news for Apple users. Apple’s subscription might turn to be an all in one pack that you are longing for years.

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